Pinterest, the new kid on the social media marketing block. For nosey people like me it’s great!
Because Pinterest is very much a visual platform, it’s quite easy for non designer, non product based business to think it’s not for them. It isn’t necessary a platform for direct customer engagement, it does however still offer businesses a number of ways to engage with current and potential customers.
Pinterest allows you to link other platforms such as Facebook and Twitter, and therefore you users can use these as a pathway to draw more people to their social activity, Pinterest is fast becoming an essential platform to a brand’s social media activity.
Getting started on Pinterest is just as easy as setting up any other account, you create your profile, create boards and pin images to those boards. However, it is still very important to encorporate Pinterest into your usual Marketing Strategy.
Why? Well for one, it can suck up a lot of your time, it can get very addicitive. Another reason, you need to know why you’re using it, how you’re going to use it and how you’re going to gain exposure and ultimately clients from it. What’s the point otherwise right?
But, how do you measure your success? one way is to check how much of your content is being ‘pinned’. How? use the following link (and replace ‘your domain’ with your own website url) www.pinterest.com/source/yourdomain.com
Another great one is http://www.pinreach.com it’s a nice visual analytic tool, giving you an overview of how many people are sharing your content, your pins and your boards.
There are so many great tools already out there for you to play with, but one you can’t do without is the PIN IT Tool http://pinterest.com/about/goodies/
The buzz around Pinterest is increasing at a rapid rate and as more and more businesses jump on the bandwagon to check out this new and exciting platform, the volume of content will continue to grow.
Not sure if Pinterest is for you? why not sign up to my 5 day e-course ==> Sign up now!
Hi, my name is Kelly and I am your Tech Angel. I am a multiple award winner for the UK and North East of England.
I work with Female Entrepreneurs who are simply overwhelmed with technology to help them start enjoying their business.
I agree that Pinterest can eat up time but it is a great resource for graphic designers, artists, web developer and other visual based companies to use as one of their marketing tools but should not be relied upon solely, especially when there is StumbleUpon and other sites that are effective in a different direction.
Hello ,
I saw your tweets and thought I will check your website. Have to say it looks really nice!
I’m also interested in this topic + have recently started my journey as young entrepreneur.
I’m also looking for the ways on how to promote my website. I have tried AdSense and Facebok Ads, however it is getting very expensive. Was thinking about starting using analytics. Do you recommend it?
Can you recommend something what works best for you?
I also want to improve SEO of my website. Would appreciate, if you can have a quick look at my website and give me an advice what I should improve: http://janzac.com/
(Recently I have added a new page about Rockwall Investments and the way how normal people can make money with this company.)
I have subscribed to your newsletter. 🙂
Hope to hear from you soon.
P.S.
Maybe I will add link to your website on my website and you will add link to my website on your website? It will improve SEO of our websites, right? What do you think?
Regards
Jan Zac