We’ve probably all been there. You come up with an amazing idea for a product, you launch it, you sell it, you smashed it… and a few weeks later ‘she’ appears with the same idea! AGAIN.
She being the person who LOVES everything you do, so has to copy it…
I used to really let it get to me, she event pinched some of my clients so sure, I was naturally pissed! For a bit anyway.
Spending endless hours putting things together, modules, setting it all out in a perfect structure, putting the pricing together, not to mention the marketing that goes into getting people interested enough to buy, and then for someone just to swan up and blatantly copy your whole idea, is just really deflating.
So what changed?
I realised I was awesome!
No, really, why else would ‘she’ want to copy me? If my ideas were crap, then ‘she’ just wouldn’t bother right?
I also realised that I wasn’t the only victim, ‘she’ had done it to others too, so I just smirked at the same old saying ‘Karma is a bitch’
So what did I do about it?
Did I shout, scream, call her on it?
NAH! I just ignored it.
I know I’m good at what I do, everything I put together has my heart in it. My blood. My sweat. My tears. Most importantly my customers in the forefront of my mind. I know people love my stuff because I’m ME! Equally her people like her for her (although one day they’ll maybe realise she isn’t 100% authentic – but that’s not my issue)
I’ve unsubscribed from her mailing list (how I was on there I don’t even know!), I blocked her from my pages, unfriended her on Facebook (oh yeah we were friends on Facebook too!), and removed myself from her stuff. I don’t see anything that she does so my mind isn’t consumed by her, and I’m not brought down by the negativity of the situation.
I figured that if she wants to copy my ideas, she can, but all she can see is what’s on the surface. She can’t copy the content, she can’t physcially be me, and most importantly she can’t possibly know what I have up my sleeve next.
The content is the easy bit, and can be copied. The rest, not so much.
Sure, somedays it gets to me, but not as much as it did. Now I just do my best to be me. Be true to myself, my clients & my prospects and know that I’m 10000% authentic. No copies, no imitations, just doing the best I can.
Have you been a victim of copying? Are you facing it now?
What are you doing about it?
I’d love for you to share your stories….